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123: From Marketing Expert to People Manager: Building Confidence in Your New Role
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122: My 5:30AM Secret Weapon: The Morning Routine That Changed Everything
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121: Confidence was Easy - Until it Wasn't. The Episode Every Marketer Needs to Hear Today.
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120: Productivity Is Self-Care: My Philosophy as a Marketing Leader
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119: I’m Back! Here’s What’s Changing (and What’s Not)
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118: 10 Ways to Feel More Confident as a Marketing Leader
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117: Event Planning 101: The Ultimate Checklist for Success
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116: Fundamentals of Digital Marketing Sprinkled With My Insider Nuggets: Part 2: Affiliate, Email and Social Media
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115: Fundamentals of Digital Marketing Sprinkled With My Insider Nuggets: Part 1: PPC, SEO & Programmatic
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114: The Ambitious Marketer's Skill Stack: Focus on These 5 Areas to Level-Up Right Now
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113: Crush Your Next Job Interview: My 10-Step Preparation Plan For Marketers
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112: Career-Boosting Marketing Lessons from a Fast-Paced Scale Up
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111: AI Marketing Check-in: How I'm Saving Hours Every Week & Levelling Up Content, Plus What AI Tools I'm Trying Next
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110: The 10 Things I'd Do Right Now If I Was Starting My Marketing Career Over
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109: Assembling My Dream Team: Building a Marketing Department from Scratch
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108: 2024 Super Bowl Advert Review: Hits, Misses, and Lessons
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107: From Junior to Leader: How I Compounded Skills to Become Head of Marketing
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106: Preparing for a Team Member Leaving: An Actionable Guide for Marketing Managers
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105: Making Sense of Cookies: A Marketer’s Guide to Understanding First Party vs Third Party Cookies
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104: Level Up Your Marketing CV: Lessons Learned After a Decade Experience
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103: Marketing Nuggets: Marketing Ins, Outs, and Intentions for 2024
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102: Setting Up For Q1 Marketing Success: My Pre-Holiday Master Checklist
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101: Standout Marketing From 2023: My Favourite Campaigns & Key Takeaways
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100: I Accidently Went Viral: Here's The Story, Results & What I've Learnt
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99: My 8-Step Results-Driven Formula To Create 2024 Marketing Plans
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98: Breaking Down 2024 Marketing Trends: Worth the Buzz or Not? My Thoughts
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97: Flip Reverse: Emma Gets Interviewed on Marketing Tactics For Small Businesses
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96: Keep Your Marketing Plan Relevant All Year: How to Maximise Value & Stay Organised
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95: Nail Your Internal Marketing Campaign Pitches: Craft a Clear & Confident Presentation
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94: The Marketer's Guide to Specialties: Diving into B2B, B2C, Influencers, Organic Social and More...
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93: From UK to USA: How I Took My British Marketing Campaign Stateside
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92: Think Global, Market Local: My Roadmap for International Marketing Success
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91: Beyond The Day-to-Day: 7 Ways For Marketing Leaders To Work On Growth, Not Just Execution
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90: Photoshoot Prep Like the Experts: My Production Guide
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89: Pre-Event Success: How to Nail Invites, Guest Management and More
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88: Getting Started with GA4: An Introduction to Google's New Analytics Platform
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87: Getting Our Marketing Mojo Back: My Top Productivity Tips To Dominate Q4
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86: Season Finale: 2023 marketing check-in: Emerging trends, pro tips, and what I'll be focusing on for the next 6 months
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85: Exploring AI for the first time in my marketing: A weeklong experiment talking about the hits, misses, and key takeaways
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84: How to make your business profitable AF with Jo Simpson, Founder of Financial Growth Academy
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83: How I chose marketing channels for a 2023 campaign to increase brand awareness & generate leads
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82: One man band marketing: How to combat the overwhelm
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81: Adding an event into your campaign plan & the special touches to make it unforgettable
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80: Project managing a campaign launch when you don't have a Project Manager
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79: Unlikely situations I've found myself in as part of my marketing day job
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78: Ruling social with the Head of Content for Europes’ #1 Podcast…
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77: Campaigns & Communities; with Because of Marketing Founder, Rachael Higgins
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76: SEO bitesize definitions & advice to level up your knowledge (part 2)
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75: SEO nuggets we all need to know from an expert (part one)
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74: Leading a team: Create the ideal 1-1s for your team to thrive
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73: 10 steps when teaching your team new marketing tactics
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72: A day in the life as a B2B marketing lead
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71: Exhibitions: My secret tips when there's no playbook to follow
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70: Your cheat sheet to learn trade marketing
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69: How to market to a target audience that's not like you
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68: The 4 core elements to create a successful campaign
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67: Reviewing the 2023 Super Bowl ads so you don't have to
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66: What do people mean when they say "campaigns"?! Real life examples...
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65: Season Finale! 2022 marketing lessons and nuggets to take into 2023
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64: 10 different marketing channels: Quick fire pros & cons
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63: The exact steps I take to create my 2023 Marketing Plan
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62: The making of this podcast & what I should be doing to amplify Marketing Nuggets
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61: How a 32 American football hat wall made me pivot into event marketing
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60: How to spend 20 minutes a week in Google Analytics to get the most value information you need!
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59: Marketing resource: DIY-ing it VS agency VS freelancer VS hiring a new team member
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58: Top 10 things to include in your creative briefs to keep the design team happy
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57: Public Relations: The 3 different ways you can add press into your mix no matter your budget
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56: Marketing Acronym Cheat Sheet: Wtf do they all mean and which ones are useful?
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55: Behind the scenes: Creating a Times Square Billboard
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54: Fangirling! A seamless D2C ecommerce experience
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53: Real life how marketing intertwines with customer experience
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52: Sharing some of my worst career memories
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51: Sharing some of my best career memories
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50: The 4 different ways I landed a marketing job
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49: BONUS EPISODE! Roles reversed: I get interviewed all about my marketing journey
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48: Marketing Plan Masterclass: The mini course doors are open!
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47: Billion dollar branding lessons
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46: Influencers or Content Creators to add to your marketing mix?
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45: Marketing budgets: How to create & sustain your budget all year
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44: Content Marketing Menu Board: Pick the channels that work for you
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43: LinkedIn Nuggets: How to make the most of organic reach
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41: The week before a launch: How to be the glue that holds the team together
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40: TV ads: What I wish I'd known, plus how they're more accessible than ever
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39: 5 things to do if your marketing is feeling out of control
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38: Quick fire marketing tips, nuggets and facts to make your marketing more effective
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37: Want to learn more? My top choices for marketing podcasts, books & courses
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36: Facebook & Instagram ads vs LinkedIn ads - what's good and what's not so good...
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35: Are you only writing copy for people like you? Let's get into the who, not just the how.
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34: 5 things I expect when working with a marketing agency
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32: My hacks & habits to get productivity back quickly after time off
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31: Stunt Marketing - the insider tips on how to run a smooth stunt, when there's no blueprint
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30: How to go from a Marketing Exec to a Marketing Manager
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29: The exact framework I use to write next year's marketing strategy and plans
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28: 10 things to know when you're starting your first marketing role
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27: Shifting from B2C to B2B marketing, what changes and what doesn't?
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26: Streamlining a new starter's induction the most efficient & effective ways
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25: Event Marketing; why higher footfall doesn't always = maximum results. Instead, try these 3 things...
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24: The biggest secret weapon for non graphic designers to level up your creative game on your own
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23: Quick Facebook ad nuggets to help reduce your CPL & optimise at all stages of your funnel
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22: What social platforms to choose for your audience & to play to your strengths?
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